What started off as an idea and a sketch in a notebook, Krigsman Yoga came to life in downtown Hingham in March 2017. The studio created noise in the local community soon after opening  its doors with its mission to bring yoga to everyday people going through everyday shit.

Founder Amanda sought out to break the yoga demographic and make yoga accessible for everyone. Amanda sees it as a brand, a movement, a mindset.  Her goal is for Krigsman to make a difference in people's’ lives by making a change, creating awareness and support, and help those who walk through the doors and reach people who can’t.

W+W joined forces with Krigsman early on to turn this vision into a reality.  Our mission, to elevate the studio to the next level, share the Krigsman story, and cultivate an online community through authentic and engaging content in order to unite the “Krigsman” (everyday people) and reach those who have not yet walked through the doors.

Services | “The works”

Brand Strategy, Social Media Management, Community Management, Content Creation, Email Marketing, Paid Advertising, Brand Experiences

the game plan

Brand strategy, social media strategy + management, content creation, email marketing, paid advertising and brand experiences. W+W created a unique digital strategy that matched the unparalleled experience that the studio emanated  from the start. Spreading the brand’s message beyond the reach of the studio and cultivating an online community #WeAsKrigsman.

Within the first 3 months we grew an authentic following by 200%  with an engagement rate of 5%, and sold out their beginner series.

Don’t think Yoga is for you? Awesome. We didn't either. Krigsman Yoga is here for you. Follow @krigsman_yoga on Instagram and Facebook and or walk into the doors of the stunning studio in Hingham to awaken your warrior and join the Krigsman community.

Pro tip: experience your first 2 weeks of unlimited yoga for $25. Stay with us, big things to come!